Sunday, April 17, 2011

iOS, Android gobbling Nintendo's share of portable game market

iOS and Android devices continue to chip away at the portable gaming market and Nintendo is feeling the pain, according to a new report from mobile analytics firm Flurry. The firm says that game sales on the two platforms have managed to explode between 2009 and 2010 while sales on portable game systems shrunk—so much that Flurry has begun referring to the DS as Mario's "burning platform."

Flurry says that 40 percent of all consumer app sessions on iOS and Android were spent on games throughout 2010. As a result, the two platforms generated $800 million in game revenues—an increase from $500 million in 2009. It's important to note, however, that Flurry only tracked iOS game sales in 2009—the iPad and other tablets didn't exist during that time, nor did much of the Android gaming market. Still, even with Android in the mix, the company said that the "significant" majority of the combined gaming revenues were generated by iPhone games, so it's possible that Android and tablets are still only beginning to contribute to that slice of the pie. (Flurry also does not count PC games in its numbers—only console, portables, and iOS/Android.)

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